EC6006E - Airport strategy
Objectives
General objective:
After completing this module, the student will be able to :
• Identify the key success factors for an airport
• Acquire the methodology for the implementation of a strategic approach
• Criticize the strategy of an airport
Detailed objectives:
After completing this module, the student will be able to :
- explain what an airport strategy is
- explain how airport strategy are driven by the competition, the regulations, the evolution of the market and the relations with customers and local communities
- evaluate the financial impact of your strategic choices
- explain what are the key drivers to develop passenger and cargo traffics and to compare the specificities of both traffic types.
- describe the strategic role of an airport CEO
- analyse the impact of airport coordination on airport strategic development
- compare the strategies of the main French airport operator groups
Hours
- Lecture : 53.5h
Form of assessment
Total assessment hours: 3
In brief
ECTS credits : cf Teaching Unit
Number of hours 63.5
Contact(s)
Places
- Toulouse