EC6002E - Strategy

EC6002E - Strategy

Objectifs

Objectif général :

The general objective of this sub-module is to study the strategic environment of competitors in the downstream market

Objectifs détaillés :

After completing this module, the student will be able to:
- Present the different strategies available
- Characterize the industry, its main drivers
- Present the methodology of Porter to perform market analysis
- Explain how competition can take place on the downstream markets

Volume horaire (h)

  • Cours Magistraux : 10h

En bref

Crédits ECTS : Cf UE

Nombre d'heures 14

Contact(s)

Chantal ROUCOLLE

Tél : +33 5 62 17 40 29

Email : chantal.latge-roucolle @ enac.fr

Lieu(x)

  • Toulouse